7 Steps to Get Customers to Tag You on Instagram

How to Get Customers to Tag You on Instagram

1. Create shareable content

Creating shareable content is one of the most important things you can do if you want customers to tag you on Instagram. People will engage with your posts in other ways too, such as through likes and comments.

All of this activity will signal to the algorithms that your content is valuable. As a result, your posts will be distributed to a wider audience.

In other words, you will go viral. Now, doesn’t that sound nice?

Don’t expect every one of your posts to go viral, however. That’s not realistic. Still, there are certain things that you can do to increase your chances of virality.

For example, be relatable because it shows that you know your customers well. You understand their struggles and want to be part of the solution.

In addition, shareable content often has high-quality visuals. This makes sense. Social media is primarily a visual experience, so the best images and videos win.

What you can do is invest in good camera equipment and hone your editing skills. You can also hire professional photographers and graphic designers.

Most importantly, look at the data. See what kinds of content worked well in the past, and create more of that kind of content.

2. Develop a unique hashtag

Customers are more likely to tag you on Instagram if they have a unique hashtag to use. Can you imagine starting a movement with your business at the center? That is what a unique hashtag can accomplish.

As the hashtag becomes popular, a lot more people will discover your brand and visit your page. This will translate to more customers.

First, you should research existing hashtags to make sure none of your ideas are already in use by another person or company. Check Instagram before conducting a broader social media and web analysis.

Ideally, the hashtag should be short and memorable so that it’s easy to catch on. Maybe you can ride on the coattails of an existing trend.

For example, perhaps you can come up with funny puns inspired by a pop culture phenomenon. Conduct polls and ask others for feedback to see which hashtag idea stands out.

Finally, promote the chosen hashtag. Use it in your Instagram posts and encourage others to do the same. Include the hashtag in your physical marketing materials, such as brochures and banners.

3. Do giveaways

You should do giveaways because they provide an incentive for customers to tag you on Instagram. Generally speaking, people love freebies. So, let’s play.

It is up to you to decide the rules of the game. Make sure what you’re giving away is something that customers actually want. Be fair when choosing winners.

Ultimately, customers will be engaging if they have a good reason to be.

4. Offer discounts

Offering discounts is another way to incentivize customers to tag you on Instagram. Discounts are a great complement to giveaways.

Be aware of your profit margins, however. You don’t want to discount your merchandise so much that you start selling products at a loss.

Maybe start by offering a small discount and see how your customers react. If there are not enough favorable reactions, then you can increase the size of the discount. This looks better than the opposite scenario, where you must decrease or eliminate the discount because of high demand.

5. Showcase user-generated content

If you want customers to tag you on Instagram, then you need to reciprocate by tagging them. You can do this by showcasing user-generated content and crediting the original creators.

This is a smart marketing strategy because it is an exchange of value. Customers will tag you if they want to be featured. By featuring them, you will help customers gain more recognition on social media.

First, let followers know that you are open to featuring their content. Make a few announcement posts.

What kind of content are you looking for?

How can people send things your way?

This is when your unique hashtag can come in handy. You can also create an online form for submissions and provide your business email address.

Most importantly, make sure you have explicit permission to re-post anything on your page. When in doubt, ask. You should still credit the original creators by tagging them in the caption.

6. Communicate well

Do you think customers expect anything in return when they tag you on Instagram? At the bare minimum, they want to be acknowledged. So, answer their questions and react to their comments.

If customers see that you are an active participant on social media, then they will think of you more often. They will tag you, knowing that you will genuinely respond.

7. Think about timing

Logically, customers cannot tag you on Instagram if they are not even on Instagram at the moment. They might tag you later when they finally get the chance to log in.

Or, they might get distracted by a batch of new content from other people. This is why you should publish posts when your followers are most active on Instagram.

You can find out this information by looking at your analytics data. Overall, be strategic about your publishing schedule so that you can maximize your profile’s visibility.