9 Steps to Sell Massage Chair
How to Sell Massage Chair
1. Be reasonable with the price
Don’t expect someone to pay the same price that you paid for the massage chair if it is used. That’s too much. They can simply buy a new chair themselves at a retail store.
Therefore, you need to come up with a good discounted price. Evaluate the condition of the chair. If it’s slightly worn but still relatively new, then you can apply a 10% or 20% discount. If the massage chair is starting to fall apart, however, then you might want to apply a 50% markdown or more.
If the massage chair sells, then you will at least get some money back rather than no money at all.
There is no science behind this. Just use your best judgment. You can always set the price a little higher at first, and then lower it if you don’t see any buyers.
2. Talk about the benefits
Sell the massage chair by describing it as a great self-care investment. The buyer can give themselves a massage whenever they want. All they have to do is turn on the massage chair and sit back.
They don’t need to book an appointment at a spa. They don’t need to worry about scheduling at all. As the seller, you should use this flexibility as a major selling point.
You can also talk about the benefits of massage in general. It helps people relieve stress and sleep better.
Overall, convince someone to get the massage chair that they didn’t even know they needed.
3. Use online groups
If possible, try to find a local buyer for your massage chair. That way, they can just pick it up. You wouldn’t have to ship the chair halfway across the country.
So, how do you tell your neighbors that you have a massage chair to sell?
First and foremost, look online.
There’s probably a Facebook group or similar online community for your town. These groups are great ways for locals to keep in touch with each other and stay updated on current events.
Join these groups and make a post. Let everyone know that you have a massage chair. Before publishing anything, however, make sure you understand the groups’ rules and guidelines. You wouldn’t want to overstep a boundary and get kicked out.
For example, some groups don’t like promotional posts at all. Other groups do allow self-promotion, but only during certain days of the week.
Therefore, make sure you understand group etiquette before sharing anything.
4. Use online marketplaces
You can try selling your massage chair on Amazon, eBay, or other online marketplaces. To get your product listed for sale, you first need to create a seller’s account on these websites. This might take a few steps. For example, you most likely will need to verify your identity and bank account details for tax purposes.
After setting up an account, you will need to create a product listing. This means that you need to take pictures of the massage chair and write a product description.
Then, the waiting game starts. You need to wait for someone to come across your product listing and hopefully buy the massage chair.
If they do, then you will get a notification. This is when you must package the product for shipping and send it out.
Make sure you understand the fees that you need to pay before listing your product on an online marketplace. Many of these websites take a cut of every sale.
Therefore, understand the percentage of your profit that you will ultimately keep so that you won’t be surprised later.
5. Go offline
Locals also interact with each other in person. For example, they might congregate at a community center or church. They might also meet up at a local park or library. If you go to these places, then you will see familiar faces.
Start a conversation when you see someone you know. Then, casually mention that you have a massage chair to sell. They can check it out if they are interested. You can also conveniently show them pictures and videos of the massage chair on your phone.
6. Do a garage sale
Doing a garage sale is a good idea if you have other things besides the massage chair that you want to get rid of.
We all have things that we haven’t used in years or even decades. They are just quietly collecting dust in the corner of the house. Now, let’s see if we can make some money by selling these items.
Let people know about the date and time of the garage sale. Make online announcements. You can also hand out flyers and create signs.
7. Answer questions
If someone wants to look at the massage chair in person, then they probably have questions.
How does the massage chair work?
Is there anything wrong with it?
Why do you want to sell it?
First, demonstrate how the massage chair works. Then, reassure potential buyers that you are giving them a legitimate deal.
For example, you might be moving across town and don’t want to take the massage chair with you. You don’t have enough space in your new apartment.
In general, be transparent and let buyers know that the deal is not too good to be true.
8. Change things up
Try lowering the price of your massage chair if you’re having trouble finding a buyer. If you’re also trying to sell the chair online, then occasionally change product images and descriptions. See if the new creatives will grab people’s attention.
Make data-driven decisions whenever possible. For example, don’t just change a headline because you feel like the new headline will perform better. Run experiments and see which headline gets the highest clickthrough rate.
Optimize your product listing so that you can increase your chances of success.
9. Give it away
If all else fails, give the massage chair away. Make someone’s day a lot better.
Who in your life would significantly benefit from a massage chair? Call them first to see if they are interested. If they decline, then open up the giveaway to the general public.
You can give the massage chair to the first person who contacts you. You can also hold a raffle.
Most importantly, have fun!